PR press office for Adnams: innovation and sustainability​

CHALLENGE:​

Adnams is a brewer, distiller, retailer, hotelier, publican and wine merchant. With sustainability at the heart of the business it has won the coveted Queen’s Award for Sustainable Development three times.  It has a state of the art Distribution Centre with a sedum roof and in recognition of biodiversity it also has a has a resident bee keeper with 500,000 bees. The challenge is to put sustainability at the heart of our communications.​

ACTIVITY: ​

Over the last three years we have launched eight new products including a beer supporting Blue Marine Foundation. ​We’ve used the CEO Andy Woods to talk about its closed-loop water system, rainwater harvesting, zero to landfill, partnership with the Marine Conservation Society and its commitment to its pub and hotel staff during COVID.  ​

RESULTS:  ​

46m opportunities to see ​

442 pieces of coverage in 2020​

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